Wednesday, June 20
“How can enterprises catch up with consumers on Web 2.0” with Louis Naugès

Consumers have taken to “Web 2.0” rapidly. Over the last year or so there’s been a massive uptake and general acceptance of much that can be labelled Web 2.0: blogs & wikis, of course, but also for example “software-less” applications like “Office 2.0” and Google Apps (why buy a license if you can get the service for free online?), MySpace and other “communities”, video sharing sites like YouTube and DailyMotion, internet telephony with Skype, Wikipedia, wireless everywhere, peer-to-peer file sharing and distribution…

So where are the enterprises in all this? Most are nowhere. Louis Naugès will chart a path for how enterprises can catch up with consumers and up-to-date employees who are of the digital age…

Louis Naugès is president and founder of Microcost, a company that, according to its web site “guides enterprises through the revolutionary transition from existing legacy systems into the future era of web based autonomic computing and assists them as a trusted partner with ongoing evolution. http://microcost.com and http://nauges.typepad.com/.

SPECIAL ADD-ON: So, I’m on the internet. What now?

As an add-on module to this lunch we will have a workshop for those of you who might ask yourself the question in the headline? Or actually even for those of you who are not yet there.

– What are the basic things I need to do the get an internet footprint? Web hosting? Blog? Html? Flash? Web 2.0? Newsletter?
– So, I have a web site, but no one finds it. Why….? What do I need to do? Do I need an SEO consultant? Oh, and what’s this “SEO” thing?
– Perhaps I should think of if bright colours and jazzy type face fits with the image I want to have… How do I make my web site look and feel professional?
– How do I make it work better…

This is not a formal presentation but a discussion workshop managed by Emmanuel Podvin (http://www.intersel.org/) who is specialised in working with small companies to develop an effective internet presence.

We have many L@C participants who run a small or individual business (consultant or other). Some of you have perhaps a site, some of you perhaps not yet. This is for you. You don’t have an IT department (or just a small one), and you might be thinking that perhaps you could do something, or something more clever, with a web site.

IMPORTANT:

– This is separate from the lunch. You don’t need to come to this workshop to participate in the lunch.
– Come prepared with your questions. The session is entirely based on what your concerns are.
– Time and place: just before lunch, 11.00 sharp to 12.00 in the same place.
– Don’t forget to let me know if you want to participate in this pre-session AND the lunch when you register.

When, Where, How

– Wednesday June 20
– Lunch starts at 12.15-12.30 and ends at 14.00
– We limit participation to ~20 seats
– Inscription: By email only and I will confirm
– Pre-registration required

Welcome